kosmokosmokosmokosmo
 


ИНДИВИДУАЛЕН ПРИСТАП


Пред доаѓањето на обуката секој пријавен учесник треба да пополни прашалник  -Акционен
маркетинг план (.doc), со што ќе ни помогнете да ги согледаме индивидуалните познавања и состојба на процесите на маркетинг и продажба во претпријатието. Ова е значајна компонента на обуката која ќе овозможи дискусија на конкретни прашања и решавање на конкретни проблеми за време на обуката, како и развој на индивидуален акционен план за секој учесник во неа.

 

LITERATURE

All the candidates will receive printed literature – manual "MARKETING PROMOTION AND SALES". Those who cannot attend the training, can find the manual in COSMO Innovate Center

 

KOTIZATION:  
 

3.850,00 from a person with advanced payment on in COSMO Innovate Center account no. 210-0575582401-20, DB 4030003477844 in Tutunska Banka AD Skopje or by cash in our office
 

DISCOUNT

for two applied persons – discount of 20%, that is in total 6.150,00 denars

 


ПРОГРАМА ЗА НЕФИНАНСИСКИ УСЛУГИ

Градење капацитет на претприемачи


MARKETING-PROMOTION AND SALES


 


Presenter: Suna Spirovska
 

Focus of the training is given on the difficulties of the promotion of new products, appearance on new markets and promotion of the sales. During the training will be presented a model of a buyer and a practical solution for effective promotional and sales strategy including E-commerce, B2B and B2C approach, that will heal to the participants in their management and realization of the sale in their companies.

 Themes which will be elaborated:

     Marketing mix

  • elements of marketing mix(product, price, promotion and distribution)

     Advertisement and promotion

  • Through which principles is carrying out the advertisement
  • Budget of marketing
  • Elements of the promotional mix; (economic campaign, personal sales, promotion of the sales, publicity and relations with the public)
  • Promotional plan
  • Promotional campaign

     Economic campaign –(EC) (Advertising)

  • business aspect of EC
  • planning of EC
  • bearers of EC
  • Transmitters of EC
  • Means of EC
  • Agencies for marketing and communication

Sales B2B, B2C and E-commerce

§         which factors should be considerate before organizing the negotiations

§         strategic state-sales management

§         way of sales

§         strategy of sales- e-commerce

§         rational sales and argumentation

§         motivation of the consumers


The training is realized in two or more modules, from 5.00pm-9.30pm o’clock, in air conditioning premises of COSMO Innovate Center, which are equipped with modern audio-visual technical means for teaching flip-chart PC Pentium III for each candidate, ISDN internet- connection, LCSD-projector etc.

We do plead you to confirm your presence by filling in and returning the enclosed form by fax of by e-mail


Application for the training MARKETING PROMOTION AND SALES (.doc)
 


contact-person
Hristina Sofeska marketing-specialist
tel.
+389 2 244 8077

fax.
+389 2 244 8240

 

 

 

 

 

 

credit system ECTS

long life learning

schedule for trainings 2005/2006 (.pdf) - mac.

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